pixi

Modern WordPress Site for Digital Retail Simplicity

AyuDevelopers collaborated with Pixi to develop a clean, intuitive WordPress website that streamlines the online shopping experience for NZ-based customers. Focused on delivering minimal design with powerful eCommerce features, we crafted a mobile-first interface using WooCommerce and custom Gutenberg blocks. With seamless navigation, simple product discovery, and a backend optimized for easy updates, the site reflects Pixi’s brand ethos of simplicity, quality, and ease—from homepage to checkout.

Homepage

Minimalist Homepage That Highlights Product Identity

Pixi’s homepage is a clear reflection of their commitment to simplicity and quality. We designed a layout that eliminates clutter, instead spotlighting product essentials, limited-time offers, and new arrivals in a clean, scroll-friendly experience. Using soft animations and intuitive structure, the homepage draws focus toward the products while telling a subtle brand story. The modular layout was built using block-based editing, allowing the team to adjust banners and highlight collections effortlessly.

Products

Clean Product Pages With Streamlined Checkout Flow

We developed Pixi’s WooCommerce product pages with a focus on fast decision-making and frictionless purchasing. The layout includes large, high-resolution imagery, essential product info above the fold, and user-friendly variant selectors. Integrated trust signals such as reviews, delivery info, and easy-return policies increase buyer confidence. The checkout process was customized for NZ shoppers, optimized for speed, and integrated with major local payment gateways for a smooth transaction experience.

Creating a Lightweight, Sales-Driven eCommerce Platform

Pixi needed a website that balanced simplicity in design with power in functionality. Our mission was to build a lightweight, user-friendly eCommerce platform that looks elegant and performs smoothly on all devices. From frontend design to backend operations, we developed a fully custom WooCommerce site that supports product marketing, secure transactions, and long-term content management—positioning Pixi for continued growth in the competitive digital retail space.